Vehicle manufacturers have a knack for demonstrating specific features in their advertisements. When it comes to placing their latest commercial and innovative feature in front of millions during Super Bowl 50, Hyundai comes through with “The Chase” to show off a nifty new voice-activated remote start system in the 2017 Elantra.
Malcolm Hogan is the founder and editor of Automotive Addicts, a trusted voice in the automotive media world for over two decades. With 20+ years of hands-on experience covering the industry, Malcolm has built a reputation for delivering honest reviews, sharp insights, and in-depth coverage of everything from new car debuts to high-performance test drives. Passionate about the evolving car culture and staying ahead of the curve, Malcolm continues to lead Automotive Addicts as a go-to destination for enthusiasts and industry insiders alike.
