Mike Floyd

Mike Floyd is a finance executive by trade and a car enthusiast at heart. As a CFO with a keen eye for detail and strategy, Mike brings his analytical mindset to the automotive world, uncovering fresh insights and unique perspectives that go beyond the surface. His passion for cars—especially his favorite, the Porsche 911, fuels his contributions to Automotive Addicts, where he blends a love for performance and design with his professional precision. Whether he’s breaking down industry trends or spotlighting emerging innovations, Mike helps keep the site both sharp and forward-thinking.

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mike@automotiveaddicts.com

Archive Section for » Mike Floyd

Acura

All-Electric 2024 Acura RDX to Make Debut August 17th As Brands First EV
Aug 3, 2023 Ξ

All-Electric 2024 Acura RDX to Make Debut August 17th As Brands First EV

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Acura is set to make a significant move in the electric vehicle market with the debut of the 2024 Acura ZDX electric SUV. The much-anticipated world premiere is scheduled for  Full Article »

Automotive

BMW: EV Investments Grow Faster Than Planned, Still Too Soon to End Combustion Engines
Aug 3, 2023 Ξ

BMW: EV Investments Grow Faster Than Planned, Still Too Soon to End Combustion Engines

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BMW is accelerating its investments in electric vehicle (EV) technology, surpassing its initial plans. The company is on the verge of achieving its target of 15% battery-electric sales for the  Full Article »

Automotive

California Sues Tesla over False EV Range Claims
Aug 3, 2023 Ξ

California Sues Tesla over False EV Range Claims

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In California, three Tesla owners have filed a proposed class-action lawsuit against the automaker, alleging that Tesla falsely advertised the estimated driving ranges of its electric vehicles. The lawsuit was  Full Article »

Automotive

McLaren 750S Spectrum by MSO Reveals Next-Gen Bespoke Paint Theme Possibilities
Aug 2, 2023 Ξ

McLaren 750S Spectrum by MSO Reveals Next-Gen Bespoke Paint Theme Possibilities

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McLaren’s personalization division, MSO, is showcasing the next generation of bespoke paint themes with the stunning McLaren 750S Spectrum. This innovative design features a unique painting technique, displaying mesmerizing blue  Full Article »

Automotive

Subaru Targeting 600,000 EVs Per Year by 2030 Making Up Half of Overall Sales
Aug 2, 2023 Ξ

Subaru Targeting 600,000 EVs Per Year by 2030 Making Up Half of Overall Sales

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Subaru has set ambitious goals for the future of its electric vehicle (EV) offerings. By 2030, the company aims to achieve annual sales of 600,000 battery electric vehicles, which would  Full Article »

Automotive

2024 Mercedes-AMG EQE Electric SUV Starts at $109,300
Aug 1, 2023 Ξ

2024 Mercedes-AMG EQE Electric SUV Starts at $109,300

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Mercedes-Benz has unveiled the pricing and specifications for its all-electric AMG EQE SUV. As expected, the performance-oriented electric vehicle comes well-equipped in its standard trim and offers even more luxury  Full Article »

Automotive

Ford Resumes Lightning Production and Triples EV Truck Output Targeting 150,000 Units by Fall
Aug 1, 2023 Ξ

Ford Resumes Lightning Production and Triples EV Truck Output Targeting 150,000 Units by Fall

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Ford has recently announced a significant increase in the production of its F-150 Lightning electric truck, signaling a bold move towards the mainstream adoption of electric vehicles (EVs) in the  Full Article »

Automotive

Toyota Sales Surge Nearly Doubling Q1 Profit, EV Investment Challenges Remain
Aug 1, 2023 Ξ

Toyota Sales Surge Nearly Doubling Q1 Profit, EV Investment Challenges Remain

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Toyota, the world’s largest automaker, has reported an impressive performance in the first quarter, nearly doubling its operating profit. This growth was attributed to increased sales and productivity, as well  Full Article »

Automotive

Exxon Mobil Sparks Talks with Ford & Tesla over Lithium Supply for EV Batteries
Aug 1, 2023 Ξ

Exxon Mobil Sparks Talks with Ford & Tesla over Lithium Supply for EV Batteries

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We have long wondered how big oil companies would benefit from the emergence of electric vehicles, but now we seem to have some new perspective on those future dealings. Exxon  Full Article »

Automotive

NHTSA Launches Investigation Into 280,000 Tesla Vehicles Over Steering Issue
Aug 1, 2023 Ξ

NHTSA Launches Investigation Into 280,000 Tesla Vehicles Over Steering Issue

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The National Highway Traffic Safety Administration (NHTSA) has launched a formal investigation into approximately 280,000 Tesla Model 3 and Model Y vehicles following numerous complaints from owners regarding steering issues.  Full Article »

Automotive

Lexus Could Soon Introduce Electric 3-row SUVs as Toyota Trademarks TZ450e and TZ550e Names
Jul 31, 2023 Ξ

Lexus Could Soon Introduce Electric 3-row SUVs as Toyota Trademarks TZ450e and TZ550e Names

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Lexus, the imposing luxury outfit of Toyota, looks to be gearing up to introduce two new electric SUV models, as revealed by recent trademark applications filed with the European Union  Full Article »

Automotive

Many New Electric Vehicles Selling for Thousands Under MSRP
Jul 31, 2023 Ξ

Many New Electric Vehicles Selling for Thousands Under MSRP

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Amidst the conclusion of the global semiconductor shortage and the rise in interest rates, the demand for new cars is experiencing a decline, prompting dealers to adopt new strategies. A  Full Article »

Automotive

Lamborghini Posts Record Sales, Could hit 10,000 Units This Year
Jul 31, 2023 Ξ

Lamborghini Posts Record Sales, Could hit 10,000 Units This Year

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Luxury sports car manufacturer Lamborghini has been thriving with a record-breaking performance in sales during the first half of the year. In the period from January to June 2023, the  Full Article »

Automotive

General Motors’ Warning over US Emission Rules Being Costly Rejected by Biden Administration
Jul 28, 2023 Ξ

General Motors’ Warning over US Emission Rules Being Costly Rejected by Biden Administration

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General Motors (GM) warned that the Biden administration’s proposed changes to vehicle emissions rules could result in significant penalties for the auto industry by 2031. GM estimated potential penalties ranging  Full Article »

Automotive

Over 870,000 Ford F-150 Trucks Recalled Due to Parking Brake Issue
Jul 28, 2023 Ξ

Over 870,000 Ford F-150 Trucks Recalled Due to Parking Brake Issue

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Ford Motor Company has initiated a significant recall affecting a substantial number of vehicles. Specifically, the recall targets approximately 870,701 units of their popular 2021-2023 F-150 trucks. The reason behind  Full Article »

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