Sure Toyota could use a little positive creative marketing right about now after all of the recalls. What about the type of marketing that includes a hip-family in the new Toyota Sienna minivan singing, or should I say rapping, to a beat? One of the latest commercials from Toyota is in the form of a rapping family clearly taking a stab at the stereotypical label given to those who drive a minivan. I mean really, how can you be cool driving a minivan? Toyota has found a way. Check out the Sienna Family in… the “Swagger Wagon” video below! Enjoy!
[sources: Toyota/YouTube

Darryl Taylor Dowe is a seasoned automotive professional with a proven track record of leading successful ventures and providing strategic consultation across the automotive industry. With years of hands-on experience in both business operations and market development, Darryl has played a key role in helping automotive brands grow and adapt in a rapidly evolving landscape. His insight and leadership have earned him recognition as a trusted expert, and his contributions to Automotive Addicts reflect his deep knowledge and passion for the business side of the car world.