The Rolls-Royce Ghost has always epitomized luxury and refinement, but now, thanks to Urban Automotive, it’s taken on a whole new persona: the ultimate ‘Urban Automotive’ treatment. Urban Automotive, renowned for their bespoke styling upgrades and carbon fiber enhancements, has lent its expertise to the Ghost, transforming it into a breathtaking fusion of elegance and aggression.
This collaboration marks another milestone for Urban Automotive, following the success of their reimagined Rolls-Royce Cullinan in 2022. With the Ghost, they’ve continued their tradition of melding imposing presence with understated sophistication, creating a vehicle that commands attention wherever it goes.
At the heart of Urban’s enhancements are their signature carbon fiber components. From the replacement front bumper to the rear diffuser, every detail exudes a sense of meticulous craftsmanship. Over 40 bespoke components, including door sills and a rear lip spoiler, contribute to the Ghost’s distinctive aesthetic.
But it’s not just about looks. Urban offers a choice of premium forged wheels, ensuring both style and performance are elevated to new heights. And for those seeking an even more exhilarating driving experience, an optional Milltek performance exhaust is available, enhancing the V12 engine’s soundtrack to match the visual spectacle.
What sets Urban Automotive apart is their unwavering commitment to quality and innovation. All carbon fiber products are meticulously handcrafted in-house, with each design process beginning with a precise 3D vehicle scan. This dedication to perfection ensures that every modification seamlessly integrates with the Ghost’s factory specifications, without compromising safety or functionality.
Led by founder Simon Dearn, Urban Automotive’s design philosophy revolves around enhancing the original beauty of a vehicle, rather than overshadowing it. This approach is evident in the Ghost, where every modification serves to complement its inherent luxury and sophistication.
In essence, the Rolls-Royce Ghost by Urban Automotive represents the pinnacle of automotive customization. It’s a testament to the artistry and craftsmanship that define both brands, culminating in a vehicle that transcends mere transportation to become a true work of art. With Urban Automotive at the helm, the Ghost has truly received the ultimate ‘Urban Automotive’ treatment.
