Mike Floyd is a finance executive by trade and a car enthusiast at heart. As a CFO with a keen eye for detail and strategy, Mike brings his analytical mindset to the automotive world, uncovering fresh insights and unique perspectives that go beyond the surface. His passion for cars—especially his favorite, the Porsche 911, fuels his contributions to Automotive Addicts, where he blends a love for performance and design with his professional precision. Whether he’s breaking down industry trends or spotlighting emerging innovations, Mike helps keep the site both sharp and forward-thinking.
Mercedes-Benz showcased cutting-edge digital technologies powered by AI at CES 2024, signaling a transformative shift in the customer experience within and beyond the vehicle. One of the highlights is the Full Article »
Honda has unveiled its new global electric vehicle (EV) series, the “Honda 0 Series,” at CES 2024, featuring two concept models, Saloon and Space-Hub. The series represents Honda’s commitment to Full Article »
Microsoft has collaborated with the Pacific Northwest National Laboratory (PNNL) in Richland, Washington, utilizing artificial intelligence to accelerate the discovery of potential materials for new electric vehicle (EV) batteries. The Full Article »
Tesla has recently adjusted its electric vehicle (EV) range estimates across its lineup in response to a new U.S. government vehicle-testing regulation. The goal of the regulation is to Full Article »
Automakers are embracing virtual simulations to enhance development efficiency and reduce costs, with the latest innovation being the introduction of a virtual cockpit by Stellantis in collaboration with BlackBerry and Full Article »
Volkswagen is set to revolutionize the driving experience by integrating ChatGPT, an artificial intelligence-based chatbot, into its IDA voice assistant. This groundbreaking functionality is being presented in collaboration with technology Full Article »
VinFast, the Vietnamese electric vehicle automaker, has unveiled plans to invest up to $2 billion in constructing an electric vehicle (EV) factory in India, signaling its ambitious expansion into the Full Article »
General Motors’ (GM) Cruise robotaxi unit is offering $75,000 to settle an investigation by California regulators related to a pedestrian crash involving one of its self-driving cars. The California Public Full Article »
Rimac, the Croatia-based automotive company, initially gained recognition for its groundbreaking electric hypercars like the Nevera. However, demonstrating its commitment to innovation, the brand is venturing into alternative powertrains beyond Full Article »
In a world where electric vehicles dominate the conversation around sustainable transportation, Hyundai Motor Company and Kia Corporation are making a strong statement about the enduring potential of hydrogen fuel Full Article »
The Ford Super Duty, Toyota Prius, and Kia EV9 have won the 2024 North American Car, Truck, and Utility Vehicle of the Year (NACTOY) awards, each earning recognition in their Full Article »
The electric vehicle company Fisker has announced its intention to incorporate traditional dealerships into its sales strategy, alongside its existing direct-to-customer distribution model. The California-based company, operating in the United Full Article »
During 2023, the U.S. auto industry experienced a rebound, marking its best sales year since the onset of the pandemic. General Motors (GM) successfully surpassed its competitor, Toyota, securing its Full Article »
VinFast, the Vietnamese global electric vehicle manufacturer, has taken roots in the U.S. market by officially sealing agreements with five dealerships spread across four states. This move marks a pivotal Full Article »
In the wake of a successful performance in 2023, Hyundai and Kia have set ambitious goals for 2024, aiming to collectively sell nearly 8 million cars. Hyundai experienced a favorable Full Article »
