The 2012 Mazda3. Image: Mazda
The Mazda3 has been built for just under eight years, and Mazda recently announced the production milestone of three million cars assembled. A global product, the car is built in three factories (one each in Japan, China and Thailand) and sold in roughly 90 countries and regions around the world. Over 1.1 million Mazda3s have been sold into North America alone, and the Mazda3 has become the fastest-selling model in Mazda’s current lineup of passenger vehicles.
Mazda chalks the 3’s success up to three key factors: it has a distinctive design, it’s exceptionally functional and it offers responsive handling. The wide range of models available are also key to the car’s success: you can buy a Mazda3 in sedan or hatchback body styes, with prices in the U.S. starting at just over $16k. The Mazdaspeed3, a perennial favorite of ours, ensures that even sports car fans have a variant of the Mazda3 to suit their needs.
To put the 3,000,000 number in perspective, consider this: it took Mazda nearly 22 years to hit 900,000 MX-5 Miatas built, while the Mazda3 more than tripled that number in less than eight years. Granted, the Mazda3 has a broader appeal than the MX-5, but it’s still a clear indication that the Mazda3 is the right car, at the right price, at the right time.
Source: Mazda
Kurt Ernst has been passionate about automobiles and driving nearly his entire life. His early years were shaped working in the family service station, though his real passion was auto racing. After graduating from the University of Colorado, Kurt spent a year club racing with the Sports Car Club of America, before focusing on a business career in marketing and project management. Later, his passion for writing and the automotive hobby found him freelancing for a variety of automotive news sites, including Automotive Addicts and Motor Authority, where his work was syndicated and appeared in several national publications. Recognized as an expert in the automotive field, Kurt joined Hemmings Motor News as an Associate Editor in 2013, and in the years since has progressed to Editor, Hemmings Daily; Managing Editor for Hemmings Motor News, Hemmings Classic Car, Hemmings Muscle Machines, and the Hemmings Daily; and now, Managing Editor, Hemmings Auctions. Kurt was instrumental in organizing the Hemmings Motor News Concours d’Elegance from 2013-2019, and has served as a judge at this event and The Vintage Racing Stable Concours d’Elegance. A Skip Barber Racing School graduate and prolific writer, Ernst is also skilled in copyediting, project management, brand development, and public relations.
