Jay-Z’s Off-White Lexus GS 300 from the iconic Dead Presidents music video has been unveiled at The Book of HOV exhibit in Brooklyn, creating a nostalgic ripple through the hearts of fans and car enthusiasts alike. The partnership between Lexus and Roc Nation, founded and chaired by Shawn Carter (aka Jay-Z), has brought this 1993 Lexus GS 300 back into the spotlight, reminding us of the cultural significance this vehicle holds.
For those who came of age in the ’90s, Jay-Z’s edgy lyrics were the soundtrack of a generation. The sight of the off-white Lexus GS 300 in the Dead Presidents music video is etched into the memories of fans. This classic ride also made its lyrical appearance in other tracks like “Can I Live” and the anthemic “Empire State of Mind,” which celebrated Jay-Z’s Brooklyn roots, featuring Alicia Keys.
The setting for this exciting unveiling is The Book of HOV exhibit, strategically located next to the Central Library on Eastern Parkway. Jay-Z’s Lexus GS 300 marks the first item to be showcased in this tribute to the multi-faceted career and influence of Shawn Carter.
For those wondering what the The Book of HOV is – It’s a heartfelt tribute conceived as a surprise for Carter, celebrating his journey from a rapper to a magnate and philanthropist. The exhibit has quickly become one of the library’s most popular attractions, drawing in over 255,000 visitors since its opening on July 14.
Roc Nation CEO Desiree Perez expressed her excitement about the partnership with Lexus, saying, “We’re excited to partner with Lexus to bring Jay-Z’s iconic ‘Off-White Lexus’ to The Book of HOV. The response to The Book of HOV has been overwhelming, so we’re excited to extend the exhibit to December to ensure new and returning attendees can have enough opportunities to fully immerse themselves into the experience.”
Jay-Z’s affinity for luxury cars is no secret. Rumors suggest that he commissioned the very first Rolls-Royce Boat Tail, which is a testament to his impeccable taste and penchant for exclusivity. His car collection reportedly includes a Maybach Exelero, a 62S, a Pagani Zonda F, a Bugatti Veyron Grand Sport, a Mercedes-Benz SLR McLaren, a Rolls-Royce Phantom, a Bentley Continental GT, a Ferrari F430 Spider, and many more exotic and luxury vehicles. While his garage is undoubtedly impressive, it reflects his wisdom in making calculated investments rather than extravagant splurges.
As the wealthiest musician in the world, Jay-Z’s car collection is a reflection of his discerning taste and status as an icon in both the music and business worlds. The unveiling of his beloved Off-White Lexus GS 300 at The Book of HOV is not just a celebration of a classic car but also a tribute to a living legend whose influence extends far beyond the realm of music.
