Stellantis may be fashionably late to the electric vehicle (EV) party, but it’s not holding back when it comes to electrification. The company has an ambitious roadmap to electrify its lineup in the coming years, signaling a determined effort to transition into a future dominated by electric mobility.
The electrification journey begins with Ram’s ProMaster EV, slated for its debut this year. While some competitors have already made significant strides in the electric market, Stellantis intends to catch up rapidly. In 2024, the company will unleash a wave of zero-emission vehicles, encompassing brands like Dodge, Fiat, Jeep, and Ram.
Dodge, known for its high-performance vehicles, plans to venture into the world of EV muscle cars. This move follows the Charger Daytona SRT concept, which provided a glimpse of the brand’s electrified vision.
Jeep, an iconic name in off-road adventures, is not far behind. It’s set to introduce the Wrangler-inspired Recon and the stylish Wagoneer S EVs. Additionally, a Wagoneer plug-in hybrid is also on the horizon, showing Stellantis’ commitment to offering a diverse range of powertrain options within its brands.
Fiat, with its redesigned 500e already available in Europe, is gearing up to launch this electric gem in the U.S. market in the near future.
Ram, renowned for its robust trucks, is preparing to compete with the likes of Ford’s F-150 Lightning and Chevrolet’s Silverado EV. The electric Ram 1500 REV pickup is scheduled for release in late 2024, a move that is sure to ignite excitement among EV enthusiasts and truck aficionados alike.
Looking further ahead, Stellantis has a strategic electric Chrysler crossover slated for 2025 and the possibility of a midsize Ram pickup with an electric variant emerging in 2026. These moves reflect the company’s commitment to electrification across its brands and vehicle segments.
However, it’s worth noting that the transition to electrification comes at a cost, both for automakers and consumers. Stellantis CEO Carlos Tavares has emphasized the challenge of managing the high expenses associated with EV technology. The company recognizes the importance of protecting the profitability of its existing internal combustion engine business to fund the transition to electrification. This financial reality is a significant consideration as the industry moves towards a greener future.
As part of its commitment to sustainability, Stellantis has set ambitious targets. Brands under its umbrella, such as Alfa Romeo, plan to go fully electric by 2027, followed by Chrysler in 2028. Stellantis envisions EVs comprising half of its passenger car and light-duty truck sales in the U.S. by 2030 and aiming for full electrification in Europe during the same timeframe.
