History, we suspect, will not be kind to ad slogans developed by Chevrolet in recent years. While past pitches such as “Like A Rock” were at least evocative, phrases like Full Article »
GM may find that Super Bowl advertising isn’t worth the expense, but Audi sees it a bit differently. A veteran of five Super Bowl ad campaigns, Audi will return in Full Article »
When you shop for a car, the window sticker, also known as the “Monroney label,” discloses a lot of information for the consumer. On it, you’ll find a car’s suggested Full Article »
If someone were to ask us what’s going on with GM’s marketing and advertising these days, our honest answer would have to be, “we have no idea.” A few years Full Article »
We knew that Kia would have a hard time topping last year’s Super Bowl epic, which featured everything from a fake motorcycle cop through Optima-worshipping Mayans. We weren’t sure where Full Article »
The Made in the USA Foundation was created in 1989 to promote American-manufactured products, and Ford was one of the companies that provided initial funding to the group. That hasn’t Full Article »
